In the ever-evolving landscape of technology, the race to harness the power of Generative AI (GenAI) has ignited a global fervour. This transformative force, with the potential to reshape the world as we know it, has become the focal point of excitement and investment across industries. Over the next 6 to 12 months, we anticipate a sweeping wave of GenAI adoption within the corporate sphere, marked by rapid advancements that promise to redefine the status quo.

Yet, as we stand at the precipice of this technological revolution, we confront a dichotomy – one that presents both tremendous opportunities and daunting challenges. Among these challenges are pressing regulatory concerns, such as the looming spectre of deepfakes, the proliferation of harmful content, and the exacerbation of economic inequalities and biases. However, despite these concerns, the potential economic impact of GenAI remains undeniably significant.

The GAMES Generative AI Middle East Summit 2024 serves as a dynamic and inclusive platform, uniting a diverse array of influencers including ministers, CEOs, technology pioneers, policymakers, investors, creatives, startups, and academics. By assembling thought leaders from across the globe, we aim to delve into how emerging technologies are shaping our world, transforming traditional business models, and catalyzing unprecedented value creation.